Contigo is popular life style water bottle and travel mug brand manufacturer, known for it’s revolutionary product designs and edgy relatable content. Headquartered in Chicago, IL; all of the brand’s water bottles are BPA free and many are also made from FDA approved Eastman Tritan™. Eastman Tritan is far more durable material than a traditional plastic and helps resist against stains and odors.


During our time working with Contigo, we collaborated with the brand and technology partners to outline a roadmap for implementing Salesforce Marketing Cloud Predictive Intelligence. The technology allowed Contigo to cross-market and cross-sell products through both email and web channels, enabling the brand to increase product consideration and awareness.

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Predictive intelligence

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In conjunction, Brigital also collaborated with creative services to design preference centers and implement a number of automated campaigns, including; welcome, reengagement, birthday, anniversary and abandon cart campaigns. These campaigns were built to improve Contigo consumer relationships and increase opportunities for re-marketing products to most likely consumers.